tag:blogger.com,1999:blog-28401170.post2677752994983999481..comments2023-06-27T13:04:00.780+01:00Comments on ....the world's leading....: ....the world's leading....http://www.blogger.com/profile/04151866935732424950noreply@blogger.comBlogger6125tag:blogger.com,1999:blog-28401170.post-38762235311556604012007-07-26T14:22:00.000+01:002007-07-26T14:22:00.000+01:00stone me.... a positive experience with the produc...stone me.... a positive experience with the product has an influence on whether you recommend it or not... glad they did the survey I'd never have worked that on me own.<BR/><BR/>why are so many surveys focused on stating the staggeringly obvious? <BR/><BR/>and why UK, USA, Canada and China? that seems very random unless they're comparing countries beginning with the same letterAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-28401170.post-18016153680633276092007-07-26T10:13:00.000+01:002007-07-26T10:13:00.000+01:00This research is up there for stating the beelding...This research is up there for stating the beelding obvious with the brands2life PRWeek survey last weekAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-28401170.post-65252480350560278422007-07-25T14:39:00.000+01:002007-07-25T14:39:00.000+01:00I hate it when agencies 'launch' so called insight...I hate it when agencies 'launch' so called insightful research based on two people and a sheep. It's usually the big agencies that have to find lots of senior bods something to do while the others do PR.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-28401170.post-57739503518303685712007-07-25T13:54:00.000+01:002007-07-25T13:54:00.000+01:00Let's take a look at what our complex looking PR g...Let's take a look at what our complex looking PR graph says after lots of analysis shall we: <BR/><BR/>"previous positive experience is really critical whether its in shortlisting or whether its in the final decision making experience"<BR/><BR/>HOLY SHIT - revolutionary. THis must be why H & K are so sucessfull, let's get another glass of over-priced chardonnay down our necks and pat one another on the back for another PR job well doneAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-28401170.post-88714518468725180992007-07-25T11:00:00.000+01:002007-07-25T11:00:00.000+01:00One of the H&K report's conclusions is: 'Blogs are...One of the H&K report's conclusions is: 'Blogs are a valuable communications tool which many businesses still look down upon, even though they offer unprecedented access to other businesses, analysts, journalists and consumers.<BR/>Joel Cere, VP, Digital EMEA, at Hill & Knowlton identifes three key reasons to blog:<BR/>• There is no need to rely on journalists to reach your<BR/>audience – it opens a direct channel of communication to<BR/>your target audience<BR/>....<BR/><BR/>Commenting as a tech journalist I find this simplistic and naive view deplorable....fudge .... blah...blah... it'll never happen ....what, worried, moi? Nah....er....<BR/><BR/>Chris.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-28401170.post-12716601209970703392007-07-25T10:21:00.000+01:002007-07-25T10:21:00.000+01:00Someone does giggle a bit half way through the fir...Someone does giggle a bit half way through the first section.<BR/><BR/>I like the fact that Mark 'promises it will be a short one' but it is spilt into three chunks due to it's length...Anonymousnoreply@blogger.com