11 December 2006

‘tis the season to be lazy…

Last week’s hugely enjoyable TWL Christmas Party was the first thought I’d really put into this year’s festive season. There’s been loads going on…busy, busy, busy…and I haven’t had a moment to think about Christmas preparations. Still, plenty of time to get all that sorted. I’m certainly not thinking about shutting up shop for the festivities just yet. I mean, what sort of lazy sod would you be to finish your year’s work just a week into December?

The sort of lazy sod that works for PRWeak, that’s who you’d be. Last week’s issue was the final one to be published before Christmas…and the next one won’t be on your doormat until the 12th January! So that’s like four whole weeks off. Is anyone else in the industry enjoying such luxury? Not many, I’d wager.

We’ve all got presents to buy, turkeys to stuff, booze to drink, TV to watch, chocolate to eat and tethers to reach the end of, but most of us can do it in the week allowed…10 days at the outside.

The lazy, lazy, probably run out of ad revenue, sods.

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