14 November 2006

A slippery slope for the guru...

We notice this morning that Stuart Bruce has changed the header on his blog. He's followed a growing number (including fellow "big name" UK social media in PR specialist...now there's a niche...James Warren) down the landscape route. But whereas Warren's shows the bright sun heralding a new day over lush and grassy parkland, Bruce's is a dark picture of some dangerous-looking and rather misty mountains.

What does this tell us? That Warren's an optimist and Bruce has darker thoughts about the future? Or that Bruce can help you navigate your way through this strange and murky environment? Not sure...get us an amateur psychologist, somebody.

Of more significance in Bruce's new look header, however, are the words. Not only have they shrunk, they've changed. That's right...gone is the PR Guru! Bruce now says he is merely a "PR guy" (though a little too late for November 5th). Guru to guy can only be regarded as some sort of serious demotion, can't it? What's next...genome?

Luckily, Bruce still tells us that he's been blogging since 2003 which is a bit like me saying that I've been walking since 11 months. At the time it seemed important, but now it's a bit irrelevant...everyone's at it (and some are even better than I am...).

5 comments:

Stuart Bruce said...

Good to know I've got at least one reader ;) Normally takes me ages to find someone has changed their design as I just see the feed.

I've never been comfortable with the guru thing. It wasn't my idea originally but came from a Christmas party we hosted for clients. They came up with the guru tag as a joke, but it kind of stuck so eventually I just went with the flow.

Anonymous said...

Shows that Stuart works in the north, and James is expecting a good Christmas bonus. Either that, or Stuart is miserable that noone realises he is singing into an invisible microphone.

james warren said...

Honoured to be mentioned in the same breath as Stuart. Not sure I've reached his level of influence yet, but I'll keep plugging away...

I think our respective header images neatly illustrate the North/South divide: mine is soft, warm and gently undulating - if you look closely you can just make out the pheasant and deer gambolling through the dusk-lit meadow grass. Stuart's, on the other hand, is grim.

; )

Anonymous said...

... and still blobbing ...

Anonymous said...

Well, I for one will miss the 'guru' moniker.

Seriously, when I was reading the blog of a guru, I automatically believed it all. Now it's just a 'guy', well, who knows what to believe?

My world feels just a little less safe and snuggly today....