13 September 2006

It’s my trumpet, and I’m going to blow it…

Ahhhhh, the smell of self-congratulation, the bright lights, cheap wine, over-cooked chicken, dusty dinner suits, flimsy dresses…hmmm…drunken young idiots, lecherous old fools, lost knickers, lost morals, champagne, cocaine, cognac and cigars…it can only mean one thing…it’s nearly time for the 2006 PR Week Awards!

By all accounts the lists have been shortened. How do we know? Well whispers and rumours abound – and, of course, people have started shouting it from the rooftops. First of the press with its “aren’t we great?” piece seemed to be Hotwire PR which, it tells us on its home page, has been shortlisted for “not one but two” (Hotwire’s own bold) awards.

Companies shortlisted in “agency” categories were required to present in front of a judging panel…Hotwire revels in telling us all about the experience:

“Being a creative bunch, when called upon to argue their case to the Specialist Consultancy of the Year judges, the Hotwire team shunned traditional PowerPoint for a more interesting approach. The Hotwire representatives instead donned Hotwire-branded t-shirts and carried a series of presentation cards with core facts that showed why we deserved the award. The whole team of seven enthusiastic, passionate and determined PR practitioners wowed the judges with not just their approach, but the underlying performance of the agency over the past year.”

Surely the judges will be the judge of that? Unless the Hotwire team knows something we don’t? “Carried a series of presentation cards”? Carried a suitcase full of used twenties more like.

Anyway, best of luck to Hotwire and, indeed, anyone else who’s been shortlisted. In fact, if you have we’d like to know about it…and then we’ll run an unofficial viewer-voted virtual awards ceremony of our own.

By the way, The World’s Leading is planning on being at the PR Week Awards. If anyone fancies hosting TWL, do let us know…failing that, just at the bottom of the left-hand staircase of the Great Room in Grosvenor House there’s a fire exit. If someone would be kind enough to pop the door at about 9.00pm, we’ll be outside if our gladrags ready to party.

11 comments:

figgis said...

Does TWL believe the PR Week awards are a masked ball this year? It may be a challenge to remain 'anon'if that is not the case...

....the world's leading.... said...

When it's a monkey for a couple of tickets, it might just be worth it!

NB: Don't be alarmed, American viewers! A 'monkey' is slang for £500...we don't really have to trade a simian primate for tickets.

figgis said...

it would make carrying money tricky if it was entirely made up of different sized monkeys..

..anyway so money will unmask you? interesting. Have you asked PR Week, or indeed would PR Week perhaps have you as a guest?

....the world's leading.... said...

I've also just noticed that Citigate Dewe Rogerson is crowing about being shortlisted in the Technology category..."for the fourth year running"

Have they ever won it?

figgis said...

CDR - always the bridesmaid, never the bride...

PRWeek said...

Never a magazine to let its most avid and committed readers down we’d love to invite the mysterious World’s Leading… blogger to the world’s leading PR awards in the UK. A couple of questions – to whom do we address the invitation? And how will we recognise you when you turn up?
Also, do you have any allergies?

....the world's leading.... said...

How very kind of you...don't worry about posting it - just leave it marked to The World's Leading behind reception down there at Haymarket Publishing and we'll have someone pick it up...let us know when is convenient.

We'll be wearing a dinner suit...or pehaps a frock. It's so difficult to decide.

No special dietary requirements.

Anonymous said...

"We'll be wearing a dinner suit...or pehaps a frock. It's so difficult to decide."

why not revive the old Tommy Cooper gag and wear half of each..??

figgis said...

ok so thats getting the ticket in secret sorted out TWL, but how do you get through the dinner and the piss up without showing your true face? whats the plan Madame TWL, your public awaits...

Anonymous said...

PR people have many faces. Surely you can just not use your usual one...

figgis said...

Unless TWL is going through gender reassignment, I guess we now have to assume you are Ms TWL judging by the cleavage post a couple above this one. I am sure the frock will look lovely...